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How Does Your Campaign Measure Up?

1 May

Do you have any superb examples of measurement integrated into a public relations campaign?

Do you want to be recognized for excellence in public relations measurement and evaluation?

Would you like to have your case study published on the web site of the Institute for Public Relations?

Would you like to be honored at an award ceremony at the Institute’s Summit on Measurement in September? 

If you answered yes to any of the questions above, then you should consider participating in the 2006 Jack Felton Golden Ruler Award.  There is still time to submit your entry form, which must be received by June 30, 2006.  For your background, the Institute’s Commission on Public Relations Measurement & Evaluation created the award.  Jack Felton, for whom the award is named, served as President and CEO of the Institute and was instrumental in founding the Commission.  For more information about the award, including the entry form, visit:  Good luck!  -DB